SIMERS

CONTEXT

The doctors’ union of Rio Grande do Sul makes several actions for its category, especially on Physician’s Day.

CHALLENGE

How to make the heart of patients, who were on the verge of death, pass on a gratitude message to the doctor who saved their lives.

SOLUTION

Seeking and combining innovative technologies, we created a device capable of using the rib cage as a surface that reproduces sound. So with a patient using our equipment, the doctor would hear a pre-recorded message while listening to the heart through the stethoscope.